Austin Carroll joins Kinston’s Social Media Summit to lead conversation on AI and compliance
On January 31, 2025, Kinston will host the Social Media Summit 2025 (SMS2025), a groundbreaking event focused on how artificial intelligence (AI) is reshaping the world of social media marketing. Among the esteemed panelists is Austin Carroll, CEO and founder of Warrant, a startup at the forefront of marketing compliance for regulated industries, and an adjunct professor at Duke University.
With a career spanning roles as a Senior Product Marketer at Brex and Mercury, Carroll brings deep expertise in navigating complex industries. “I’ve tackled challenges across credit cards and neobanks in my roles as a Senior Product Marketer at Brex and Mercury,” Carroll said. “Now, I’m the CEO and founder of Warrant, a startup revolutionizing marketing compliance for regulated industries.”
Hosted in partnership with Magic Mile Media, Lenoir Community College’s Small Business Center, and Visit Kinston, SMS2025 promises to equip attendees with tools to thrive in a rapidly evolving digital landscape. Featuring the theme “AI + Social: Innovate | Automate | Dominate,” the summit will explore AI’s transformative impact on content creation, audience engagement, and marketing strategies.
Carroll is also an adjunct professor at Duke University, where she shares her industry expertise with aspiring business leaders. Her work extends beyond academia and entrepreneurship—she is the author of Fastpass to the Past, a children’s book on theme park history, showcasing her ability to connect with audiences through storytelling.
As a panelist, Carroll will delve into the nuances of founder-led social media strategies and the importance of authenticity in building trust. “I’m thrilled to share insights on founder-led social media engagement strategies, exploring how leaders can authentically connect with their audience and build brand trust,” she shared.
Looking ahead, Carroll sees immense potential for Warrant to expand its impact. “By then, I hope to have scaled the company significantly, making it the go-to platform for marketing compliance across multiple industries,” Carroll said.
Her presence at SMS2025 reflects the event’s commitment to addressing the most pressing issues in digital marketing today. As Carroll aptly noted, “With the rise of AI, staying compliant and authentic isn’t just important—it’s essential for success in today’s complex landscape.”
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